Animated Explainers

Animation cuts through the noise, making complex ideas simple, memorable, and shareable.

Animated Explainer Videos That Get to the Point

Animation is a great medium for producing Explainer Videos. It gives you the flexibility to push boundaries and more importantly, turn complicated subjects into something more accessible and tangible for your target audience to process and buy into.

For an Explainer Animation to succeed, it’s important to establish the fundamentals:

Why it’s needed?
Who it needs to talk to?
And what do they need to know?

Let’s Discuss Your Project

Feel free to reach out for a free, no-obligation chat. I’ll help you assemble a brief and understand what’s involved, so we can explore how to bring your ideas to life.

Send me an email with your thoughts and let’s talk: hello@matthewcreed.co.uk

Production Process

This is typically the process of producing an animated explainer video. Throughout the process, you will be kept in the loop where you will have a chance to review, feedback and sign-off each stage.

Pre-Production

Brief breakdown (Who is the target audience and what do they need to know etc)
Research (Subject Matter, Design Styles)
Scripting
Storyboarding
Look Development (Designing characters and key scenes from the storyboard)
Voiceover Sourcing

Production

Voiceover Recording
Asset Building
Animation
Sound Design

Post-Production

Alternate Edits (Bilingual, Aspect Ratio)
Subtitling
Thumbnail Design

Deliverables

.mp4 Video file of the final animation (unless otherwise specified).
.srt Subtitle file with timings to add to platforms like YouTube.
Custom video thumbnail.

Pricing

These are ballpark costs to help set expectations. Every project is unique, so I’ll provide a more accurate quote once we’ve discussed your brief.

From £2500

15-30 second animation
Designed for Social Media
Custom Branded Animation
2 Revision Rounds

From £5500

60-90 second animation
Full production process
Custom branded animation
Library Music
Social media edits
Subtitling
3 revision rounds

From £8500

90+ second animation
Full production process
Character animation
Custom branded animation
Composed Music
Social media edits
Multi-lingual versions
Subtitling
3 revision rounds

FAQ

How much does an animated explainer video cost?
- Pricing can vary greatly depending on several factors, such as complexity, length, and style. To give you an accurate quote, reach out with an idea of what you’d like to create. I’ll ask some questions to clarify the specifics and understand the scope of the project.
I only have [XXX] budget. Can we still work together?
- Let me know what budget you’re working with, and we can explore what’s possible within that range. We can also discuss potential adjustments or compromises to ensure the video meets your goals while staying within budget.
Can I spread out the cost?
- Of course! I ask for a percentage upfront to get started, then I’m happy to discuss terms to spread out the remaining cost.
I’ve already got a script for my video, will that reduce the cost?
- That’s a great start! If you have a script, storyboard, or any other assets, it can definitely help reduce costs. Share them with me in our initial conversations, and we’ll determine if they’re usable and how they impact the overall pricing.
Will you sign an NDA before the project begins?
- Absolutely! I’m happy to sign an NDA to ensure your ideas and intellectual property are protected.
Are you able to help with my video marketing strategy?
- Yes! During our initial discussions, we’ll cover your video’s goals to ensure the content is aligned with your marketing strategy. This will also help us decide the best format and platforms for distributing the video.
Can I get an animation other than an explainer?
- Definitely! While I specialise in animated explainer videos, I’ve worked on animations for broadcast, marketing, music videos, video games, and more. Take a look at my portfolio, and if you need something animated, I’d love to collaborate!